AI Insights · Timothy · January 2024
Top 5 Fitness and Weight Loss Programs on iOS in Portugal Q4 2023
Discover the performance of the leading fitness and weight loss apps on iOS in Portugal during Q4 2023. Insights include trends in downloads, revenue, and active users.
In the fourth quarter of 2023, the top fitness and weight loss programs on iOS in Portugal showed notable activity across various key metrics. Below is a detailed overview of their performance based on data from Sensor Tower.
Strava: Run, Bike, Hike saw a fluctuation in weekly revenue, peaking at approximately $2.3K in the last week of December. Downloads varied, with a significant increase to 1K in the week of December 25, after a steady decline earlier in the quarter. Weekly active users also followed a similar trend, ending the quarter on a high note with around 20.3K users.
Zwift: Ride and Run experienced relatively stable revenue throughout the quarter, maintaining figures around $1.1K to $1.5K, with a peak at $1.5K in late November. Downloads remained low but consistent, with a slight increase to 104 in the week of October 23. The weekly active users count peaked at 450 in October and generally hovered around 300-400 for the rest of the quarter.
BetterMe: Health Coaching showed varied revenue, peaking at $1.5K in mid-October and $1.4K in mid-November. The app's downloads saw a downward trend, culminating in a low of 297 in mid-December, but then rebounded to 598 in the last week of December. Weekly active users also saw fluctuations, peaking at 3.4K in early October and dropping to around 2K by mid-December before rising again to 2.5K in the final week.
MyFitnessPal: Calorie Counter maintained relatively stable revenue around $1K to $1.3K, with a peak of $1.3K in mid-October. Downloads showed a decreasing trend, from 764 in mid-October to 417 in mid-December, but slightly recovered to 594 in the last week. Weekly active users remained high, starting the quarter at 40.3K and ending at 37.5K.
Wikiloc Outdoor Navigation GPS had a notable peak in revenue at $1.2K in mid-October and late November. Downloads were generally low but peaked at 398 in the week of November 27. Weekly active users fluctuated, starting at 1.4K in early October, dropping to around 1.1K in mid-December, and ending the quarter at 1.2K.
For more detailed insights and data, visit Sensor Tower.
